PACKAGING DESIGN

Winix C710

Air Purifier

Packaging

Designed packaging for the C710 Air Purifier for Costco to improve shelf presence, communicate key product features, and create a clear, consistent brand experience.

MY ROLE:
Creative Direction,
Packaging design,
Visual Design

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DELIVERABLES:
Packaging Design,
Art Direction,
Print Ready Files

PROJECT OVERVIEW

The goal of the project was to create a packaging that only protects the product but stands out in a retail environment. This packaging was to be used for our new product line, The C710 Air Purifier, to be featured at Costco Wholesale Warehouses.

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PACKAGING MOCKUPS

Packaging mockups of the final design renderings for the C710 to be replace the C610 units at Costco Warehouses.

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IN-STORE MOCKUPS

The goal of the project was to create a packaging that only protects the product but stands out in a retail environment. This packaging was to be used for our new product line, The C710 Air Purifier, to be featured at Costco Wholesale Warehouses.

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2. Advertising Design